Have you considered what your business signs are saying about your brand? First impressions matter, and a high-quality sign could mean the difference between making or breaking a sale. Whether you use interior business signs to welcome guests, provide directions, or promote events, they have a powerful impact on the customer experience. It’s safe to say they are an important area of your marketing that cannot be overlooked.
But before you invest in business signs, you will want to keep reading. Below are five tips for creating effective signage from the team at Quad City Custom Signs.
1. Create a Compelling Design
Attractive signs will turn heads even in the busiest businesses. When creating your design, be sure to consider eye-catching elements like bright colors and bold graphics. Interior signage companies like Quad City Custom Signs are available to help if creative design is not your strong suit.
2. Make it Easy to Read
You can improve the readability of interior office signs with clean and simple fonts. Contrasting colors can also help to make the text easier to see — even from a distance. In dark interiors, a well-lit sign is essential to make it stand out.
3. Keep Text Simple
It can be tempting to crowd information on a sign. But less is often more when it comes to interior office signs. Narrow down your content to only the most essential details. This will ensure your customers grasp everything they need to know with only a quick glance.
4. Use a Call to Action
Prompt your customers to take action. If you want them to take a seat, call you or download an offer, you need to let them know. But keeping in mind the tip above, keep your instructions simple and concise to generate action.
5. Work with Interior Signage Companies
The team at Quad City Custom Signs in Davenport can help you create the most effective custom interior signs. If you’re not sure how to go about choosing the right signs for your business, contact us. We will guide you through the entire creative process from design through to final installation.
Our years of experience ensure we create the most effective custom interior signs that will deliver results. Best of all, you’ll get a completely custom design that caters to your brand. If your business is located in the Davenport area, give us a call for a free quote.